Oracle Global Head of Content & Keynotes in West Jordan , Utah
Development of communication programs to promote Oracle's products
Direct all Advertising / Public Relations / Communications
marketing activity within the context of the overall corporate plan
for the achievement of short and long term business objectives,
increased profit and market control. Be an active member of the
global Marketing team to ensure consistency of marketing campaigns
and messages. Disseminate key corporate information to the
line-of-business and geography operations pertaining to new product
development/launches. Act as liaison with senior management to
ensure that marketing activities are in support of sales plans.
Direct marketing resources and budget to be deployed using the most
appropriate marketing mix for the line-of-business and/or
geography. Ensure consistency between global directions and
single-geography/line-of-business implementation choices. Implement
and monitor advertising campaigns on a line-of-business /
geographical basis. Maintain necessary contact with major
suppliers, agencies, customers, industry associations and
government representatives to achieve marketing objectives. Provide
effective performance management: set clear goals for all staff,
provide regular feedback on performance and conduct a formal
appraisal at the conclusion of the fiscal year. Manage the
activities of the staff according to overall marketing strategies
and budgets; including profit and loss. Implement organizational
changes in line with changing business & market needs.
Assists in the creation of division strategy and consults with
senior management in providing direction to ensure growth and
financial success. Ensures a consistent approach of organizational
policies and procedures. Software business management experience.
Sales and Marketing experience in the IT industry. E-business
Internet practical know-how. Proven ability to manage budget,
approval processes, resource allocations. Professional credentials
in Marketing, Academic credentials desirable. Past experience in
Oracle is an Affirmative Action-Equal Employment Opportunity
Employer. All qualified applicants will receive consideration for
employment without regard to race, color, religion, sex, national
origin, sexual orientation, gender identity, disability, protected
veterans status, age, or any other characteristic protected by
The VP Content & Keynotes is responsible for changing the way
Oracle communicates across the company. Fundamentally a storyteller
and outstanding writer, this leader will helping bring Oracle s
brand, products and services, and strategic messaging platforms to
life for our most important executive keynote presentations -
whether the audience is watching in the room, is in a livestream
setting, or downloading a recording. The team this person leads
will work in close partnership with senior executives, event
program owners, and product experts to develop customer-centric,
crisp, engaging and memorable keynotes. In addition, this person
will also establish a new standard for product messaging and
certify employees across the enterprise.
Specific responsibilities include:
Build content and keynote teams from scratch.
Develop keynote content strategy for each event you support,
with the objective of setting a visionary tone for the Oracle brand
Work hands-on with subject-matter-experts and speakers to
develop compelling content outlines and scripts and final
presentations and videos.
Partner with keynote production and creative teams to ideate
experiential and I interesting elements of keynote programs and
ensure flawless execution of the run-of-show.
Lead rehearsals. Provide coaching support to help Oracle
executive speakers hone and refine their presentation style over
Identify and cultivate a collection of certified executive
storytellers across the product pillars.
Establish a new standard for product messaging and train the
product marketing groups globally.
YEAR ONE CRITICAL SUCCESS FACTORS
Design and build a high performing team.
Craft and execute on a plan for new processes for how keynotes
are developed and presented at Oracle.
Transform our keynotes to be customer-centric and rooted in
Deliver new public speaking program with a sufficient inventory
of executives certified as keynote storytellers.
Develop new standard of messaging quality, create training
workshop and certify 70% of product marketing managers
PREFERRED SKILLS & EXPERIENCE
15 years experience in content and keynote development
An exceptional communicator, with storytelling skills, who can
write, present and effectively adjust messages to meet individual
audiences and organizations
A hands-on builder of high performing team who can both lead and
An enthusiastic, high-energy and motivating leader who is
visibly passionate and is capable of inspiring and galvanizing an
Track record of partnering closely with keynote production and
Product marketing experience where conveying differentiation and
business value is a key messaging approach
Familiarity with building content and keynotes around cloud
products (SaaS, IaaS, PaaS) as well as licensed products a
USA Cares exists to help bear the burdens of service by
providing post-9/11 military families with financial and advocacy
support in their time of need.
USA Cares is a national 501(c)(3) non-profit, charitable
organization based in Kentucky and registered with the IRS.