Solution Marketing Manager
Company: mPulse Mobile
Location: West Jordan
Posted on: June 9, 2021
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Job Description:
mPulse is looking for an energetic commercial thinker with a
desire to work with a leading healthcare B2B marketing team in a
fun, fast paced, collaborative environment. Reporting to the VP
Marketing, the Solution Marketing Manager will lead the development
and implementation of mPulse's solution and product go-to-market
strategies and manage the Product Marketing team.
The role requires a deep interest in digital health, and the
commercial opportunities created by the rapid growth in this
sector. The Solution Marketing Manager is responsible for defining
and articulating the value of mPulse's solutions and products
through impactful positioning, sales enablement tools and marketing
assets to empower the sales and account management teams, as well
as for use in marketing programs and top-of-funnel demand gen
programs. Excellent writing skills are a requirement for the role
as all members of the marketing contribute to the marketing content
strategy, and specifically the Solution Marketing Manager must be
highly effective at creating content that captures mPulse's value
across healthcare verticals and buyer types.
The role requires a confident communicator who can engage the
mPulse sales and marketing teams effectively, develop meaningful
relationships with customers and present on webinars and at company
events. A proactive, get-it-done attitude, is a must, as is
excellent attention to detail and a commitment to doing the highest
quality work.
Benefits
Medical insurance
Dental insurance
Vision insurance
Prescription drug coverage
401K
401K with company match
Life Insurance
Health Spending Account (HSA)
Flex Spending Account (FSA)
Flexible work schedule
Paid holidays
Phone/Internet Stipend
Paid time off
Employee Referral Program
Community service programs
Culture
Enjoy Flexible PTO and flexible work hours
Full Vision, Dental and Healthcare - all individual premiums paid
by mPulse!
401K Program with a 4% match
3 Weeks Paid Maternity/Paternity Leave
Weekly team lunches to celebrate victories
Paid Parking as well as Car Pooling incentives
Laptop fitness stations
Ping pong conference table and Foosball
Responsibilities
Duties and Responsibilities:
Manage the Product Marketing team
Develop and implement go-to-market strategies for mPulse's
solutions and products
Define mPulse's value offerings and lead the development of
mPulse's value proposition and competitive differentiation
messages
Collaborate with the Account Management team on customer outcomes
data and demonstrating mPulse's ROI
Develop content to make our lead-generating marketing programs
highly effective, including content for conference speaking
sessions and webinars
Provide solution & product positioning materials and enablement
tools for sales & account management including, sales
presentations, video demos, case studies and ROI calculators
Develop thought leadership materials, including blogs, white
papers, infographics, and eBooks
Co-develop press releases and byline articles to support our media
relations strategy
Complete competitive analysis and provide insights to Marketing &
Sales teams
Skills, Abilities, and Experience:
Healthcare industry experience is required
Extensive experience creating high-impact marketing content types
and or sales materials e.g. customer pitch presentations,
brochures, video demos, web content, blogs, webinar
presentations
Strong project management, training & sales support skills
Ability to develop strong relationships and work collaboratively
with sales, product and marketing colleagues
Exceptional written and verbal communication skills
Strong computer skills, especially Microsoft Office (Word, Excel,
PowerPoint)
Strong ability to learn quickly and work independently
Ability to travel at least 15% or as required Minimum
Experience:
Bachelor's degree in business, marketing, or healthcare related
field
Either a minimum of 4 years' experience in marketing in a
healthcare-related technical B2B industry
Or, 5 years of proven healthcare SaaS or digital health sales
experience and a clear and demonstrable desire to move into a
marketing management role
Experience supporting sales organizations and developing sales
materials &*Please note, due to the requirements of this
position, responses may automatically disqualify you from moving
forward in the application process. Please review minimum
qualifications thoroughly before applying.
Requirements
minimum of 4 years' experience in marketing, ideally in a
healthcare-related technical B2B industry
Experience supporting sales organizations and developing sales
materials
Healthcare industry experience
Strong project management, training & sales support skills
Bachelor s degree in business, marketing, or healthcare related
field
Knowledge in: microsoft office suite
Knowledge in: teams
Equal Opportunity Employer
Equal Opportunity Employer: All qualified applicants will
receive consideration for employment without regard to race, color,
religion, sex, sexual orientation, gender identity or national
origin.
Requisition #ckm8eh24z25600pmvrjsviold
Keywords: mPulse Mobile, West Jordan , Solution Marketing Manager, Other , West Jordan, Utah
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